Content creation

Make realistic AI images without the giveaways

You will have a realistic image prompt, a short checklist of common flaws and a plan for labelling.

Before you start

  • An image tool you already use
  • A clear use for the image, such as a blog header

Think like a photographer

Realistic images come from realistic choices: a real kind of light, a real lens feel and an ordinary setting. Fancy words rarely help.

Step 1: Write a photographic prompt

Prompt you can copy

Subject: [what is in the picture] Setting: [ordinary place] Light: soft window light, late afternoon Camera feel: 35mm photo, natural colours, slight grain Composition: [close-up or wide], subject slightly off centre Avoid: text, logos, extra fingers, distorted hands

Step 2: Check for common flaws

  • Hands and fingers
  • Teeth and eyes
  • Writing on signs or labels
  • Shadows that point different ways
  • Objects that melt into the background

Zoom in on each. Regenerate or edit anything that looks wrong.

Step 3: Be honest about it

  • Say an image is AI-made when it could mislead, and wherever a platform asks you to.
  • Do not use it to show a real product, result or person you did not photograph.
  • Never create a realistic image of a real person without their permission.

Common mistakes to avoid

  • Passing an AI image off as a real photo
  • Not zooming in to check details
  • Using a real person’s likeness without permission
  • Using AI images as proof of a product’s results

Final checklist

  • My prompt describes light, setting and camera feel
  • I checked hands, text and shadows
  • I labelled the image honestly