Leads & bookings

Plan a simple website with one good prompt

You will have a one-page brief, a first draft of your site and a list of what to fix before it goes live.

Before you start

  • What you sell, your price and your contact details
  • Two or three real photos or logos you may use
  • An AI site builder you can use for free or on a trial

Step 1: Write the brief

The builder can only use what you tell it. A good brief covers six things: who you help, what you offer, what makes you different, proof, the one action and the look.

Prompt you can copy

Build a one-page website for [business]. Who it helps: [customer] What I offer: [offer and price] What is different: [one honest point] Proof: [real quotes or numbers I give you] One action: [book, call or buy], with this link: [link] Look: [colours, mood, fonts if known] Sections: a clear headline, what I offer, how it works in three steps, proof, a short FAQ and a contact section. Use only the facts above. Do not invent reviews, awards or numbers.

Step 2: Review the draft

  1. Read every word for invented claims and remove them.
  2. Check your price, contact details and links.
  3. Look at the page on a phone.
  4. Check images are ones you have the right to use.

Step 3: Improve one thing at a time

Ask for one change per message, such as “make the headline shorter” or “move the booking button higher”. Large rewrites often undo parts you liked.

Before it goes live

  • Run the seven-line test from the site-testing guide.
  • Add a privacy note if you collect any details.
  • Check who owns the site and the domain, and how to export your work.

Common mistakes to avoid

  • Leaving the brief vague
  • Publishing invented testimonials
  • Skipping the phone check
  • Asking for many changes at once

Final checklist

  • My brief covers all six points
  • I removed any invented claims
  • Prices, links and contact details are right
  • I tested it on a phone