Leads & bookings

Turn business ideas into interactive demos

You will have a one-page model, a working demo and a short script to explain it.

Before you start

  • A business idea with numbers you can estimate
  • A spreadsheet
  • A way to open a web page on your computer

Step 1: Model it in a spreadsheet

Write down three inputs, such as price, customers and cost. Add a formula for the result. Test it with numbers you know.

Step 2: Ask for the demo

Prompt you can copy

Build a single HTML page, with no outside libraries, that lets me change [three inputs] with sliders and shows [result] and a simple chart. Use exactly these formulas: [formulas]. Label every number clearly and add a note that this is a simplified model.

Step 3: Check it

  1. Compare the demo with your spreadsheet for three sets of numbers.
  2. Try zero and very large values.
  3. Read the code for any web addresses and remove them.

Step 4: Present it

Write three sentences: what the demo shows, what it assumes and what it leaves out. Say these aloud to someone before showing it.

Common mistakes to avoid

  • Presenting estimates as facts
  • Not comparing with the spreadsheet
  • Hiding assumptions
  • Sharing numbers that are not yours to share

Final checklist

  • The demo matches my spreadsheet
  • Assumptions are visible
  • I labelled it as a simplified model